Automotive & Powersports

Through a multi-media approach, Advanstar reaches nearly 9 million original equipment and aftermarket manufacturers, distributors, service & repair professionals, retailers, and consumers. Advanstar drives insightful news analysis, research and trends, entertainment, new product information and buying opportunities to customers at their office, home, and race track — keeping them passionate, competitive, and connected.

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Your Personal Marketing Advisor

With a strong marketing campaign, you cover your bases and increase the chances of your message being seen, heard and absorbed.
  • Use customer analysis and market research as a foundation for your strategy.
  • Make sure your message is powerful, clear and consistent in each marketing channel.
  • Communicate with your sales team so they are on board with the messaging, timing, and support collateral.